Saturday, 14 January 2012

Final Campaign Ideas

Since around November last year, my ideas for my final campaign have been based around Visual Merchandising. I have chosen this area due to personal interest and wanting to develop a career in VM after Graduation. Due to this, I have been thinking of ideas and produced a plan/draft proposal in my PDP over Christmas.

During the Christmas break I also visited Milan, supposedly the fashion capital of the world, to take photographs of Visual Merchandising, mainly shop window displays, to gain inspiration and this has deepened my interest in studying this area for my final campaign.

I still need to broaden my ideas for my campaign, but I am hoping to keep VM as my basis. I am working on my ideas today and tomorrrow, so I can attend University on Monday with a list of ideas and research to re-inforce these.

I also want to start my research folder by the end of today. Along with reading and taking notes from the books I borrowed yesterday from the library.

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